Bluff, Riley's team up

19 July 2007
LONDON, England -- (PRESS RELEASE) -- Premier poker magazine, Bluff Europe, and Riley's snooker halls have joined forces to distribute free copies of Europe's #1 poker publication to poker players in the UK.

Riley's is the UK's leading pool and snooker hall chain, currently operating over 170 venues. Of those locations, 130 are equipped with full poker facilities. The firm recently launched its own online poker room, Rileyspoker.com.

Over the summer, players have been playing live games towards a league table in Riley's 'King of Clubs' competition, where the top six players from each club qualify for the Area Final and the top five from each Area Final make it to the Final. The National Final is due to be held on Sunday 19th of August at Riley's Solihull and carries a guaranteed top prize of £10,000.

Steve Cousins, Riley's National Projects Manager for poker: "Riley's are committed to nurturing new poker players throughout the UK. Our players want to read the best poker magazines and in Bluff Europe, we've found the best."

"We're delighted to have struck a deal with Riley's snooker halls," added Bluff Europe Editor-in-Chief Michael Caselli. "Bluff Europe is committed to grass roots poker and we see great things ahead for the Riley's system."