Kindbridge partners with US Integrity to help support mental health initiatives

15 November 2023
(PRESS RELEASE) -- Kindbridge Behavioral Health, a pioneering mental health service provider dedicated to supporting individuals facing challenges related to problem gambling, announced a comprehensive partnership with U.S. Integrity and ProhiBet, a joint venture between U.S. Integrity and Odds On Compliance. This collaboration marks a significant step forward in the realm of mental health support for athletes.

Designed to safeguard sports integrity and ensure adherence to state-specific regulations, ProhiBet plays a pivotal role in preventing specific individuals such as athletes, coaches, league officials, and administration from engaging in prohibited sports wagering. U.S. Integrity offers wagering monitoring services to stakeholders across the sports wagering ecosystem, while Odds On Compliance is a leading compliance technology and consultation firm in the sports betting and gaming industry.

By combining industry-leading telehealth technology with specialized care for behavioral addictions, Kindbridge Behavioral Health has positioned itself as a premier mental health service provider committed to aiding individuals facing challenges related to problem gambling and other prevalent mental health issues. Kindbridge strives to deliver comprehensive and accessible mental health services, as well as education amongst corporate executives, athletes, academia, policy makers, and peers in clinical counseling.

The innovative partnership between Kindbridge and USI seeks to elevate the ProhiBet product by creating a direct avenue for professional and student-athletes in need of mental health services. At-risk individuals identified by the ProhiBet platform will now be extended access to Kindbridge’s cutting-edge telehealth platform, which seamlessly integrates mental health services, clinical research, and technology to deliver holistic care for behavioral addictions.

Daniel Umfleet, Founder & CEO of Kindbridge Behavioral Health, commented on the strategic significance: "Aligning with U.S. Integrity is a pivotal move for Kindbridge. Together, we aim to seamlessly integrate integrity and accessibility to mental health services, setting a new standard in scale and support. Our specialized service is designed to address mental health issues commonly faced by collegiate and professional athletes, including problems related to gambling.”

Matthew Holt, CEO & co-founder of U.S. Integrity, added: "This partnership truly completes the evolution of a comprehensive athlete wrap-around service for teams and leagues. The amalgamation of betting monitoring services, education, and streamlined access to care for athletes represents a monumental stride toward ensuring the enduring integrity of sports nationwide."