188Bet launches affiliate program

20 July 2011
MONTREAL, Quebec -- (PRESS RELEASE) -- 188bet.com, the in-play expert offering on average 4,500 live games for in-play betting monthly and in more than 400 different soccer leagues, has just launched its affiliate programme with leading software provider, Income Access. From here on, Income Access will be managing 188BET’s affiliate programme, providing affiliates commissions of 25-40% in revenue share.
188BET works in partnership with Liverpool Football Club, Chelsea Football Club, Everton Football Club, Bolton Wanderers, Sheffield United FC, London Wasps and Newcastle Falcons. “From a software perspective, Income Access was our immediate choice because of their leading position in the iGaming industry, their speedy integration process and their reputation with affiliates,” said Des de Silva, Head of UK Acquisitions, at 188BET. “They also have a proven track record when it comes to affiliate management, and we are hoping to leverage their relationships within the industry to expand our presence within the UK sports betting market.”
188BET continuously presents exciting offers and services to their affiliates to better provide them with the types of materials that affiliates both need and expect from a leading sportsbook affiliate programme. 188BET’s goal is to provide affiliates with only the best and most innovative services, such as industry competitive commission structures, interactive odds creatives, specialised landing pages and customisable offers to meet their affiliates’ individual needs.
Based in the UK, 188BET accepts players from various markets, and recognises numerous currencies, including GDP, EUR, USD, HKD, MYR, RMB, SGD, THB, and IDR. Through partnerships with various UK Football Clubs, 188BET provides these clubs support and works with them on projects locally, nationally and globally through their 188 FOUNDATION.
188BET is licensed and regulated in the Isle of Man and has established its reputation as an in-play specialist.