Bally Technologies Expands Mexico Reach

30 September 2008

Bally Technologies Inc. announced today it has signed an exclusive deal with Mexico's Pringsa Corporation, a company jointly owned by an unnamed private Mexican investment group and Cirsa Corporation, the Spanish gambling giant.

Under the multi-year contract, Bally, a gaming product distributor, will provide Pringsa’s 36 gaming locations throughout Mexico with gaming machines as well as its casino management system.

“This agreement paves the way for Bally to further expand its games and systems presence in one of the industry's leading growth markets,“ Richard M. Haddrill, Bally's chief executive, said in a prepared statement.