Bet2Go at Bolton Wanderers

6 August 2008, a mobile betting operator and subsidiary of Cellectivity, has become the official betting partner with the Bolton Wanderers, an English Premier League club.

The agreement, which is initially set to run for two seasons, will replace the traditional in-stadium betting systems and enable punters to make in-game wagers from the stands, on the move and from the Internet at home.

"Mobile betting is ideal for football supporters who, whilst at the match, are able to compare the odds and bet live on the game that they are watching or other matches or sports events from their seat in the stadium," Marcel Puyk, chief executive of Cellectivity, said. "This also extends to those supporters not able to attend matches or when Bolton Wanderers are playing away."