Betfair Gets Games from WagerWorks

25 September 2008

WagerWorks, the software-development arm of International Game Technology, has done a deal with the online betting exchange Betfair to provide games content.

"We are confident that our games will further enhance Betfair's customers' experience, helping to increase customer recruitment and retention, betting turnover and profitability," Tom Kenny, the commercial director of WagerWorks, said in a prepared statement.

Neither financial details nor the contract's length were disclosed.