Betfair to Market Tote Tasmania Internationally

8 April 2008

Betting exchange operator Betfair has struck a deal to distribute Tote Tasmania's betting products to its international client base.

Betfair shall receive a share of revenue in exchange for acting as the Tote's international agent.

Tote Tasmania chief executive Craig Coleman thinks Betfair's assistance could add "tens of millions of dollars" to its turnover annually.

"It's a logical next step for the national racing industry to offer racing to a new set of international clients," Mr. Coleman told The Australian.