Better Collective acquires Atemi Group

1 October 2020
(PRESS RELEASE) -- Sports betting media group, Better Collective, has completed the acquisition of Atemi Group, for up to 44 million EUR. Atemi Group is one of the World’s largest companies specialised within lead generation for iGaming through paid media (PPC) and social media advertising. The acquisition is a major strategic move for Better Collective with significant synergistic opportunities.