FreeBingo UK has painted its site pink in support of Breast Cancer Awareness Month by giving its home page a rosy color as well as a redesigned site logo.
Additionally, it has launched a special pink bingo room featuring the site’s first-ever female bingo caller. According to a prepared statement, the aim of the campaign is to raise awareness and remind women to conduct regular examinations.
“Breast Cancer awareness is very important to women of all ages,” said Wayne Howe, manager of FreeBingo UK, in the statement. “As a Web site that has large percentage of female customers, we are very happy to support the campaign.”