(PRESS RELEASE) -- Boku is pleased to announce a new partnership with Mansion, one of the largest entertainment and gaming companies in the U.K., to enable users to make deposits to their mobile casino accounts with a single click. Boku has expanded their existing agreements with O2, Vodafone and EE, who account for nearly 60 million U.K. mobile subscribers, to enable Boku deposit functionality for all Mansion mobile players on these networks.
With this deal, customers no longer need to enter multiple fields of credit and bank card details to make deposits. With Boku, they simply select Pay By Mobile as the payment option and click the payment button, with charges being applied directly to their monthly mobile phone bill. Users can also use this as their default deposit method. This exciting functionality is available now on both the
Casino.com and
Mansion Casino brands.
Nikki Carter, Mansion's Head of Product said, "We have designed our mobile user experience to be as intuitive and simple as possible. This includes a player's first deposit, and with this partnership Boku enables new customers to make this with a single click to charge their mobile account, making it a quick and simple method for players to access our games.
"Players therefore have this simple payment method for both Casino.com and MansionCasino.com mobile accounts and within our apps."
Jon Prideaux, CEO of Boku, commented, "Mansion is a superb partner for Boku, as both the company and their users value the quick, seamless and secure payment option that carrier billing provides for depositing funds.
"Because our roots as a company extend deep into mobile gaming, partnering with Mansion is a natural extension of our core business. This adds yet another dimension to the popular acceptance of carrier billing as a method of payment and deposit. It is further proof that carrier billing is becoming the preferred method of payment for many purchases or monetary transactions made online."
Gambling in the U.K. is a £12.6 billion market with 30% of the market, about £3.6 billion, being transacted online via mobile and web games. Aside from Mansion, one of the leading gaming brands in the U.K., many other notable gambling companies have recently embraced carrier billing as a preferred method of deposit, including: PokerStars, Probability (part of IGT), Boyle Sports and Gaming Realms.