(PRESS RELEASE) -- Due to the rapid growth of BtoBet, ushering in many new customers and growing the existing customer base to new heights, the Board has decided to adopt a new process with the principal aim of driving the evolution in the optimal direction.
Kostandina Zafirovska has been appointed as the new CEO of BtoBet, while Alessandro Fried will fill the new position of chairman of the company, taking care of the strategic aspects and the expansion of BtoBet's business in respect of the company mission: being agile in a fast-paced environment.
Kostandina Zafirovska comments, "Certainly, the company's new organizational structure will give the right impetus to the upcoming challenges the gaming industry will present to BtoBet. I'm bringing my energy and enthusiasm, my knowledge and background in user-friendly IT software development to fulfill the objectives of the company."
After being COO for two years in the company, Kostandina has over 17 years of experience in Computer Science Engineering and has enjoyed a successful and productive career as COO at Seavus (an IT Company of 700 employees). She came to that position after spending six years as Head of other departments, assisting high profile clients from various industries including insurance and finance. Her challenge has been to design and develop user-friendly IT software products aimed at improving customer experience and enhancing the already excellent image of the company.
The new chairman, Fried, summarizing his vision, said, "With this new structure, BtoBet will execute its strategy, make bolder moves and will move faster. I will pursue the strategy of setting the new standards for the iGaming industry, refusing to settle for quick fixes or half measures, striving to anticipate the future needs of our global audience, anticipating and meeting global industry needs."