(PRESS RELEASE) -- At Enada's autumnal session in Rome, BtoBet's team showed off their flexible platform in a live demo, during which attendees discovered first-hand how it could help them manage their .it businesses in shops, online and on mobile devices.
The current market in Italy draws attention to the urgent need for operators to adopt suitable software that allows easy personalization as well as integration of existing third parties and future trends.
To discover more about the Italian market, download BtoBet's report, "News for the Italian market: How to make your offer stand out," available on the website.
Davide Ruggeri, BtoBet's Head of Sportsbook, said, "For some years, Italian operators have had the opportunity to create their own schedule to be approved subsequently by the appointed board. Nevertheless, the difficulty to deviate from the schedule proposed by all others is evident. At this moment, creativity allows the development of a fully customized, end-to-end product that reflects user's expectations. Operators have to adopt a platform that can be handled autonomously, equipped with advanced tools capable of formulating original bids, making them emerge from the rest of the homologated proposals of games and bets. As a consequence, the curiosity and the attention of the player would be certain and the operator's business management would be easier and more agile."
If any interested parties missed the company's Technifying iGaming Tour in Rome, there will be an opportunity to get in touch during EiG Berlin from 30 October to 1 November. E-mail firstname.lastname@example.org for more details.