Colossus Bets launches affiliate program for "£10,000,000 Colossus"

13 August 2013
MONTREAL, Quebec -- (PRESS RELEASE) -- Colossus Bets, a U.K.-based online sports betting company, has announced the launch of a new affiliate program in partnership with Income Access, a turnkey provider of innovative technology and affiliate management solutions for the iGaming industry. Powered by Income Access’s software and managed by the company’s affiliate managers, Colossus Bets’ affiliate program covers a range of sports-pool options, including the Colossus, which offers players a guaranteed £10,000,000 pool per week.
Known as “Football’s Biggest Bet,” the Colossus offers sport bettors a weekly seven-leg, correct-score football pool. The day-one minimum guaranteed win pool is £5,000,000 with an additional bonus pool of a minimum of £5,000,000. Using Colossus Bets’ sophisticated patent-pending technology, players can chose to cash-in all or part of their multi-leg bets at almost any stage of the game.
In addition to the Colossus, Colossus Bets provides sports bettors with weekly pools guaranteeing a minimum of £2,000,000 in prizes for each of the five main European football leagues.
The new Colossus Bets affiliate program offers affiliates a revenue share commission structure. Affiliates will earn 5% of the turnover of every bet placed by a referred player for the first five years of the player’s activity, and 2% of all cash-in volumes as well as 2% of all player wins. After five years of a player’s activity affiliates are paid 3% of turnover from every bet, while earnings from cash-in volumes and player wins remain at 2%.
“Featuring the Colossus, the world’s biggest sports bet, the Colossus Bets affiliate program offers affiliates a great opportunity,” said Bernard Marantelli, Colossus Bets founder and CEO. “The brand’s lottery-sized prizes and flexible cash-in options provide affiliates with access to a betting product which is truly groundbreaking and unlike anything currently available.”
Colossus Bets’ affiliate program will be managed by Income Access’s affiliate management team, who boast more than a decade’s experience managing affiliate programs for some of the biggest operators in the iGaming industry. The program will also be managed using Income Access’s software, which won the accolade for Best Affiliate Software at the 2013 eGR B2B Awards.
“We are excited to be partnering with Colossus Bets to launch an affiliate program for a world-class sports-betting brand,” said Nicky Senyard, CEO of Income Access. “With expert management from Income Access’s team and powered by our industry-leading software, the program offers sports betting-focused affiliates a significant business prospect.”