Dragonfish announces launch of Fancy Bingo

8 April 2011
(PRESS RELEASE) -- Dragonfish, the award-winning B2B division of 888 Holdings Plc, today announces the launch of Fancy Bingo.
Fancy Bingo is the fourth standalone network on the Dragonfish bingo software platform to be launched with Mandalay Media, following the successful launches of Costa Bingo, Sing Bingo and City Bingo.
The website has fixed all bingo tickets at just 1p with guaranteed jackpot games running every 5 minutes to enhance the value back to the player. As well as traditional 75 and 90 ball games, the site also uses the latest 5 line European bingo game offered by Dragonfish under the title ‘More Winners Bingo’.
Dragonfish will provide comprehensive bingo software, back office integration, 24/7 customer support and ePayments. Mandalay Media will operate the brand and run CRM and marketing.
Dragonfish will also provide a broad selection of Quickplay instant format games including slots, table games, virtual sport, Hi Lo and scratch cards.
David Zerah, Managing Director, Dragonfish, said:
“Our partnership with Mandalay Media continues to go from strength to strength and we welcome the launch of Fancy Bingo, Mandalay’s fourth network powered by Dragonfish Bingo software. We are constantly raising the bar for product development within our bingo software offering and are delighted to have been shortlisted for both Bingo Software of the Year and Bingo Network of the Year at the forthcoming eGR B2B Awards.”
Richard Skelhorn said “We are constantly looking to differentiate our networks in an increasingly aggressive and crowded UK bingo market. Positioning Fancy Bingo as a true value proposition will help set it apart from a lot of the bingo brands currently out there. We’re very excited about the launch and look forward to seeing what the players think!”