Everest Sponsors World Series of Poker

10 March 2008

Everest Poker has signed a multi-year agreement with Harrah's Entertainment to become the exclusive sponsor of the World Series of Poker in Las Vegas.

The deal includes sponsorship of table felts and enables Everest to give away seat to the Main Event through Internet satellite tournaments.

"We've always tried to position ourselves as the European gateway to all things poker," Everest spokesperson Ed Pownall told Interactive Gaming News. "Obviously, with the law the way it is, we've never accepted American bets, so we felt we were in quite a strong position to get this and the negotiations have been going on for some months. We are delighted."

The 2008 WSOP will take place from May 30 to July 16 at the Rio Hotel & Casino in Las Vegas.

PartyGaming had sponsored the tournament the last two years.