(PRESS RELEASE) -- Games Global, a leading supplier of online gaming content, has been certified as a ‘Trusted Partner’ by respected German operator, Tipico, as part of the brand’s newly launched quality initiative.
The initiative was established by Tipico with the aim of supporting providers who commit to servicing only the regulated German market amidst growing concerns of unlicensed operators skirting legislative guidelines.
As one of the first suppliers recognized by Tipico as a ‘Trusted Partner’, Games Global has reaffirmed its dedication to upholding the highest standards of integrity and transparency by aligning rigidly with jurisdictional regulation.
The partnership, centered around a shared objective of eradicating illegal operations and promoting responsible gambling, will see an array of quality content from Games Global and its exclusive studios made available to Tipico’s players, extending the provider’s reach in a key market.
The collaboration will also enable Games Global to feature within Tipico’s omnichannel marketing strategy, as the prominent German operator vows to undertake all promotional activity exclusively with its ‘Trusted Partners’.
Joann Pierce, Chief Commercial Officer at Games Global, said: “Games Global remains steadfast in its mission to promote transparency and player protection, and we are honored to be named a ‘Trusted Partner’ by Tipico’s quality initiative.
“We are wholly aligned with Tipico’s goal of prioritizing accountability in the German market, and this collaboration further emphasizes our drive to build an ethical and sustainable environment.”
Christian Heins, Director of iGaming at Tipico, added: “Tipico founded this initiative to champion those that support the regulated market.
“Games Global has showcased its desire to place consumer protection at the forefront of its German commercial strategy, and we are happy to add the supplier to a growing list of companies aligned on this mutual objective.”