Jadestone, Play'N GO reach unique partnership

7 June 2010
STOCKHOLM, Sweden -- (PRESS RELEASE) -- Jadestone Networks and Play'n GO today announced a unique casino partnership. The two companies will join forces in the development and distribution of casino products and offer iGaming Operators new ways to attract, convert, monetize and retain their casino players. In 2010 more than 60 new mini games, slots and multiplayer casino games will hit the market together with multiple industry-first innovations.

As the growth in online casino market in Europe continues, Jadestone and Play'n Go have joined forces and now readies a new innovative gaming service aimed at attracting both casual and hardcore casino players. The new suite of instant casino games has been in development for more than a year and the technology foundation is a combination of the already existing casino games from Play'n GO extended with the Jadestone Arena platform.

The two platforms have already been integrated and will - besides providing a fast track to leading European iGaming operators – feature a sophisticated and extensive tournament-multiplayer-and jackpot system as well as live back-office configuration of the complete product portfolio, all localized into 25 languages.

Johan Törnqvist, CEO of Play'n GO comments; "The fact that both Jadestone and Play'n GO have a new and a modern technology platform is what has made this partnership possible. The integration was done in record time and from a functionality perspective the synergies are hand in glove when it comes to developing the next generation experience for the casino player".

On the content side, several industry first innovations will be launched in 2010. Highlights include a spectacular mini games portfolio for positioning anywhere, true real-time multiplayer casino games with community features and a widget-based tournament and leaderboard system for improved marketing capabilities.

"Multiplayer and high polish has been in the DNA at Jadestone from day one and I'm now very excited to see what we can accomplish when entering the lucrative casino segment together with Play'n GO. Clearly our joint strengths combined with our customer base will instantly make us a serious contender and one to look out for in the future" said Tobias Nissen, GM of Jadestone Networks.

The first set of mini games have already been launched with customers Nordic Gaming Group and Unibet. Several more existing customers are now signing up to quickly unlock the full potential of already being integrated with the Jadestone Arena platform. New partnerships will be announced during the summer of 2010.