REPORTING Probability has announced unaudited results from the second quarter showing a 10 percent rise in revenue, quarter over quarter, to £1.37 million.
From July 1 to Sept. 30, the mobile phone gambling specialist was able to avoid the traditional late summer slowdown and reported 56,297 new customers, half of which were obtained in September.
“We believe that we could be enjoying a ‘Lidl effect’ in our business,” said Charles P. Cohen, Probability’s chief executive, in a prepared statement. “We offer a value proposition to our customers, and if people are feeling the pinch elsewhere, we think the signs are we can benefit from the downturn.”
Other business highlights from the quarter include Three network phones containing pre-installed links to LadyLuck’s brand and the launch of the “Italian Job Racing” game.
“Probability is continuing to build momentum,” Mr. Cohen continued. “We are highly confident in the prospects for our business, and we believe that our strategy for growth as a pure-play mobile gambling service is the right one.”
THE BRIGHT SIDE The Poker Channel announced today an agreement with BrightCove, a widely recognized video platform, to give viewers access to free ad-supported videos on pokerchanneleurope.com
Europe’s gaming TV network will use Brightcove’s online video platform to program online video content, create Flash-based video players and deliver online video advertising. The site will stream short and long video clips that will feature tournament coverage, daily editorial news, player interviews, tips on how to play and exclusive promotions from online gaming sites.
“With Brightcove’s technology, we can help make pokerchanneleurope.com the premier destination for poker fans worldwide and offer more ways to engage and interact with our audiences whether on TV or online,” said Chris White, commercial director of The Poker Chanel, in a prepared statement.
TWO MILLION AND COUNTING A Swedish man became Betfair’s two-millionth customer after he placed a small bet in favor of John McCain’s White House bid, the eight-year-old online betting company announced today.
Betfair, who reached the one-million mark almost two years ago, rewarded the 59-year-old with a V.I.P. weekend for two in London.
“In a year when we won a Queen’s Award for International Trade, it is fitting that Betfair’s two-millionth account comes from outside the U.K.,” said David Yu, chief executive of Betfair, in a prepared statement. “Our international customers are already an essential part of our business, and they are growing larger in number every day.”
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