EnterGainment -- I-gaming supplier EGET announced today the launch of a new total turnkey solutions concept called "EnterGainment," and the creation of a new subsidiary company called WinOne. EnterGainment represents all EGET games and services offerings and WinOne is the company's new mobile gaming division, which will offer "Mobile EnterGainment." WinOne manages all the technology and service issues associated with mobile gaming, including licensing, hosting, operations, payment processing, distribution and marketing.
SMS Clarification -- Greek lottery company Intralot, which plans to open a corporate headquarters in Melbourne to tap into the Australian and Asia-Pacific markets, is denying rumors that it plans to offer betting via SMS. According to an Australian newspaper, the company applied for a lottery license in Victoria and plans to offer money games and lottery tickets through mobile phones, but Intralot Director Tony Sheehan said that SMS betting was only a minor part of their proposal and it was banned under gaming laws.
Promoted -- U.K.-based entertainment production company Endemol has promoted two of its own to run its new gaming division, Endemol Gaming. Brian Macsweeney and Sarah Bellamy have been respectively promoted to creative director and managing director of the new division. The new division is focused on creating its own content for a wide range of media platforms in the online gaming sector, as well as for its existing partners, Ladbrokes, Gala, Sportingbet and Camelot.
Data Sharing -- Dublin-based data authentication company Ethoca Limited announced Tuesday that it has signed to its data sharing network two online gaming companies: Bodog and the Excapsa Gaming Network. Ethoca gives its clients access to a collective pool of member-provided data to evaluate fraud risk prior to completing a transaction.
Addiction -- Gambling addiction among females is on the rise, according to figures from charity organization GamCare. The group said women represented 2 percent of its clients in 2000, but that number had risen to 9 percent by 2005. The representation of females among helpline callers in 2005, meanwhile, was 18 percent. Overall, 6,563 people used the charity's counseling services in 2005, up 41.3 percent from 2004. Faith Freestone, a gambling expert and therapist, attributes the rise in female gambling addiction to the available of online casinos. "Gambling has become so accessible and so de-stigmatized that, unfortunately, it can only get worse," Freestone said. "As more people are exposed to gambling, more people will become addicted."
WC Enhancement -- Betting exchange Betfair is launching a product that not only enables people to bet on numerous World Cup markets but also to access up-to-date information about any aspect of the tournament. Further, Betfair has integrated the wall chart concept into this product to enable novices to feel at ease using the site. Punters can view the tournament through group and knockout stage wall charts while educating themselves on the intricacies of the game through stats and headlines.