New Online Game Attracts Players from 65 Countries

22 October 1998

SAN DIEGO, California -- An Internet software company located in San Diego, California, is the latest success story in the online gaming industry.

EBS, a firm specializing in casino software for the Internet released "BingoMania 2.0," located at http://www.bingomania.net, a month ago in what was, at the time, a very quiet ceremony. What has happened since, has not been so quiet. "We really wanted to create a bingo game that was as close to the actual American game as possible, with cash prizes as well as merchandise," EBS President Joe Shurance said. "We thought there was an enormous amount of people in the US that enjoyed the game enough in its traditional form, and all that was available to them on the web, were flash bingo, or abbreviated versions."

The firm, aware of the estimated 65 million regular Bingo players in the United States, has players from every state. What was unclear, however, was the international market. Now, with thousands of registered players from over 60 countries, they are quickly creating multiple language versions of the popular game, as well as sponsor driven games for large corporations.

"We were quite surprised by the incredible reception BingoMania received world wide and in the amount of requests for multi language and sponsor driven games," Shurance said.

Bob Roush of Dare Wear, Inc., one of the sites newest sponsors added, "We have been looking for ways on the Internet to keep our name in front of the consumer. The gaming/advertising concept of Bingo Mania is far superior to traditional banner advertising, and has brought us immediate international attention."

Taking the "traditional bingo" concept even further, EBS has now created an environment where players can interact with each other socially while playing. "Bingo players are very social people," EPS Director of Marketing Craig Williamson explained. "We created a site where they can play the game, chat with other players as well as our staff, look up their standings, and provide us with direct feedback. We wanted it to be a friendly place where they can have fun, and meet other players. These sites are an excellent way for companies to expand their product recognition efforts while providing for both, high frequency and deep penetration."