Pariplay signs deal with Eyas Gaming for Brazilian growth

20 July 2023
(PRESS RELEASE) -- NeoGames S.A subsidiary Pariplay is planning to take its first and third-party content live with German-based operator brand Eyas Gaming, with a particular focus on the Brazilian market.
The partnership marks an important step for Pariplay as it seeks to further bolster its growth in Latin America, with Gauselmann Group-backed Eyas Gaming having a particularly strong footing in the strategically important market of Brazil.
Players will be able to enjoy a massive range of third-party content through Pariplay’s Fusion offering, alongside a suite of retention and back-office conversion tools, effectively enhancing player value.
Alongside this, the provider will go live with its Wizard Games portfolio on Eyas Gaming, bringing a further 130+ high-quality games to players such as Princess Celina and the Frog and the recent release Book of Eternal Romance.
“We’re thrilled to be partnering with Eyas Gaming, an operator in the industry with plenty of potential and many exciting plans in the pipeline,” said Andrew Maclean, VP of Sales at Pariplay. “Their particular focus on Brazil and Latin America is important to us at Pariplay, as we seek to expand and strengthen our foothold in the region. We look forward to a successful future working alongside Eyas Gaming.”
Gibraltar-based Eyas Gaming is backed by Gauselmann Group, Germany’s leading land-based slots manufacturer and arcade operator.
The operator’s focus on Latin America and the Brazilian market is key for Pariplay, after recently receiving licenses to operate in both Argentina and Panama.
“Pariplay has an extremely extensive offering of games, so we’re excited to be welcoming them to Eyas Gaming – we’re hitting the ground running with a massive selection for players to choose from,” said Jack Anthony, Head of Product at Eyas Gaming. “Their Fusion platform brings with it plenty of wonderful games from suppliers across the world, and with their Wizard Games portfolio to boot, we’re confident our players will embrace all that Pariplay® has to offer.”