Parlay Entertainment Inc., a bingo software solutions provider, has announced that Smart TV Broadcasting Ltd. has signed an agreement to license Parlay's technology for Internet and TV initiatives.
"Pioneering organizations like Smart TV are leading the way in the convergence of online and broadcast media," Steve Cook, European managing director of Parlay Entertainment, said in a prepared statement. "We are excited to be involved with them as bingo continues to evolve into a multi-channel mass-market entertainment opportunity."