The World Lottery Association, or WLA, named Svenska Spel the world's most responsible gaming company.
Sweden's betting and poker monopoly was awarded the WLA Award for Responsible Gaming Excellence, which was a new award established to encourage the industry's work with responsible gaming.
”We are of course incredibly pleased and proud,” said Anders Hägg, managing director of Svenska Spel, in a prepared statement. ”A lot of gaming companies around the world have, in recent years, invested a lot in developing gaming responsibility programs, so competition for this prize has been tough.”