Tonybet unveils World Cup Card Collection campaign

11 June 2026
(PRESS RELEASE) -- Tonybet has launched its World Cup Card Collection campaign for Irish customers in time for the start of the 2026 World Cup, with a €100,000 prize fund on offer.
Tonybet’s Irish playerbase will have the chance to collect a wide range of card packs through the tournament by successfully completing a number of sportsbook and casino-related quests on a weekly basis.
There are 51 cards in total to collect, including 48 standard digital cards – one for each participating World Cup nation – and three unique physical cards available in gold, silver and bronze.
Each card collected possesses a coin value which can be used in exchange for a variety of bonus rewards to be used across the Tonybet platform. Meanwhile, winners of the three unique physical cards will also claim cash prizes of €75,000 for gold, €20,000 for silver and €5,000 for bronze, as well as receiving the one-of-a-kind, handcrafted cards.
As part of Tonybet’s Ireland-focused World Cup activity, the online operator will also be releasing a content campaign revealing which nation the Irish public will be supporting at the tournament in North America – fronted by brand ambassador Tony Cascarino – with the Ireland national team having failed to qualify for the competition this summer.
Tonybet Head of Product Kiryl Liudvikevich said: “While Ireland fans won’t be able to get behind their team at the World Cup this summer, our World Cup Card Collection campaign will ensure our Irish customers have plenty of reasons to stay engaged through the tournament over the coming weeks.
“By completing quests, collecting card packs, unlocking collection bonuses, and chasing three one-of-a-kind physical cards available throughout the World Cup, there’s a share of €100,000 up for grabs. And with new rewards, tier completion bonuses, and exclusive collectibles on offer, every card pack could bring our players one step closer to a summer to remember.”