Bally's Corporation

Bally's is a global casino entertainment company with a growing presence of online sports betting and iGaming offerings. It owns and manages casinos across numerous states, a horse racetrack in Colorado and has access to OSB licenses in many states. It also owns Bally’s Interactive International, formerly Gamesys Group, a leading, global, online gaming operator, Bally Bet, a first-in-class sports betting platform and Bally Casino, a growing iGaming platform.
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Bally's News
Bally Bet Sportsbook and Casino launch in Alberta
7 August 2026
Bally Bet brings together a full online casino experience, including slots, table games and live dealer games, alongside its mobile sportsbook within a single platform.
Bally’s Intralot to acquire Evoke
5 June 2026
Evoke has agreed to a £243.1 million all-share takeover by Bally’s Intralot, creating a global gaming group with major positions in online betting and iGaming.
Playson strengthens UK presence with multi-brand Bally’s Intralot partnership
2 April 2026
The deal sees Playson’s titles rolled out across six of Bally’s Intralot’s U.K.-facing brands, including Jackpotjoy UK, Virgin Games, MONOPOLY Casino, Rainbow Riches Casino, Bally Bet Casino and Double Bubble Bingo.
Ezugi and Bally’s Intralot announce UK online casino agreement
18 March 2026
Titles from the unique Ezugi games portfolio are now available to Bally’s U.K. players, with Ezugi launching its first-ever dedicated branded version of EZ Marble Race for Bally’s.
ICE secures Bally's chair Soo Kim for World Gaming Forum keynote
9 December 2025
The Chairman of Bally’s Corporation will be providing insight into the gaming giant’s ‘Always-On’ vision when he appears as the 2026 opening keynote at the World Gaming Forum program for senior cross-sector gaming leaders and regulators on 19 January.