Greentube takes content live in Latvia with TonyBet

23 February 2023
(PRESS RELEASE) -- Greentube, the NOVOMATIC Digital Gaming and Entertainment division, further extended its presence in the regulated market of Latvia by taking its content live with TonyBet following a successful integration.
“This deal with TonyBet offers further evidence of our commitment to players in the Baltics and it’s fantastic to see our games go live in Latvia with such a significant operator,” said Opher Ben Zvi, Deputy Head of Sales & Key Account Management at Greentube. “TonyBet has made great strides in recent years in building a large customer base, with safer gambling at the heart of its strategy, and we also look forward to serving its players in Spain in due course.”
TonyBet’s customers in the Baltic state can now enjoy a wide range of classic Greentube and blue chip NOVOMATIC titles, including Book of Ra, Lucky Lady’s Charm deluxe, and Sizzling Hot, as well as modern hits from the Cash Connections series.
TonyBet, which offers sports betting, online casino and live casino in Latvia through the domain, is also set to roll out Greentube content in the regulated market of Spain. The operator currently has 10 online gambling licences worldwide and is committed to adhering to the best practices to protect players' interests.
Greentube has a long-standing presence in the Baltic states, where its varied portfolio of online slots has proven to be a hit with players, while expansion across Europe continues to be a key pillar within the company’s growth strategy.
“We always aim to deliver a best-in-class experience for our customers,” said Davis Skulte, Game Providers Key Account Manager at TonyBet. “Greentube, as one of the largest gaming providers, ticks all the boxes. We are convinced that this will result in a striking partnership and mutual growth in Latvia, soon to be followed by Spain and other markets. Greentube brings a diverse range of content to the region and we’re pleased to be able to offer its games to our players across the globe.”